Job Description
<Job Responsibilities> - Work closely with the Marketing Manager and Business Development team to plan and execute marketing initiatives. - Convert marketing strategies into clear, actionable daily activities, including generating trends presentation, proposal concept ideas, promotional support and etc., proactively and reactively. - Prepare and present F&B market and consumer trend insights (mainly in Thai, occasionally in English) for internal audiences. - Conduct and support data analysis—such as flavor, consumer, and category trends—to support product development and sales opportunities. - Use research tools/databases (e.g., Mintel, GlobalData, Euromonitor, survey) to create presentations, proposals, and marketing content. - Coordinate the development, production, and delivery of proactive marketing and sales materials (e.g. Promotional Flavour Toolkit Box) according to plans and timelines. - Lead and participate in brainstorming sessions to develop creative and commercially relevant concepts. - Communicate and collaborate with external agencies, suppliers, and internal departments to ensure smooth project execution. - Gather and summarize marketing performance results and prepare reports for management. - Perform other marketing-related duties as assigned by the Manager.
Job Requirement
<Necessary Skill / Experience > - Bachelor’s degree in Marketing, Business Administration, or a related field. - At least 4 years of experience in market research, marketing, Business development, and sales planning in the food and beverage industry - Experience in market research, data analysis, or insights development - Familiarity with research tools and techniques (e.g., surveys, focus groups, data analytics) - Conversational high in English to communicate with internal and external, including for making reports, surveys, and presentations - Proficient in Microsoft Office and marketing tools <Details> - Strong understanding of marketing fundamentals, brand management, and market research platforms (e.g., Mintel, GlobalData, Euromonitor). - Excellent communication, leadership, interpersonal, and presentation skills. - Creative, organized, detail-oriented, and able to manage multiple tasks within deadlines. - Strong analytical skills and ability to turn data into useful insights and recommendations. <Preferable Skill / Experience> - Work experience in a Japanese company