Job Description
- Develop and implement strategic sales and marketing plans to drive revenue growth and expand market share. - Create and manage 360 marketing campaigns across various channels, including digital, social media, email, content marketing, public relations, and events. - Lead and mentor a high-performing sales and marketing team to meet individual and team targets. - Build and maintain strong relationships with key clients, partners, and industry stakeholders to explore business opportunities and collaborations. - Conduct market research to understand customer needs, trends, and competition, providing insights for product development and marketing strategies. - Develop effective sales strategies, pricing models, and promotional campaigns to maximize sales and profitability. - Oversee the creation of marketing materials such as brochures, website content, and social media campaigns, ensuring alignment with the brand identity. - Manage digital marketing efforts, including social media, website optimization, SEO, and SEM, to enhance brand visibility and generate quality leads. - Monitor sales performance, track KPIs and ROI, and provide regular reports to management, identifying areas for improvement and implementing corrective actions. - Stay informed about industry trends, emerging technologies, and customer preferences to drive innovation and maintain a competitive edge. - Collaborate with cross-functional teams, including back office support and customer service, to ensure a seamless customer experience throughout the sales and marketing process. - Manage budgets across all channels and deliverables. - Build and maintain strong relationships with media outlets, influencers, and other marketing partners. - Monitor and manage the company’s brand reputation both online and offline.
Job Requirement
• Bachelor's degree in Marketing, Business Administration, or a related field. Additional certifications or qualifications in sales and marketing would be advantageous. • Proven experience at least 3 years at Marketing Manager / Sales Manager / Product Manager from fashion retail industry with a successful track record of achieving sales targets and driving marketing initiatives. • Business Level of English • Has ability of leading a team with the ability to motivate and inspire a team towards achieving ambitious sales and marketing goals. • In-depth knowledge of sales and marketing principles, strategies, and techniques, with a focus on the fashion lifestyle sector. • Excellent communication and interpersonal skills, with the ability to build and maintain relationships with clients, partners, and internal stakeholders. • Understanding of digital marketing channels, analytics tools, and CRM systems. • Analytical mindset with the ability to interpret data, derive understanding of digital marketing channels, analytics tools, and CRM systems. • Strong organizational and project management skills, with the ability to prioritize tasks and meet deadlines in a fast-paced environment. • Passion for Marketing, Sales and Product, a customer-centric approach, and a keen eye for market trends and opportunities. • Availability to travel outside Jakarta as needed.