Job Description
<Products: Printer/IT solution> <Job Responsibilities> • Plan digital marketing strategy & budget to achieve company targets and revenue on B2C & B2B businesses • Handle daily operation for eCommerce and maintain website content • Search Engine management, including Google keyword optimization (SEO / SEM), Google analytics analysis reports • Launch and implement online marketing campaigns, including liaison with internal departments as well as external design & production houses, agencies, media partners on program logistics and communication materials • Work with team to fulfill marketing objectives on the aspect of including but not limited to online or offline eCommerce / website updates, product marketing, content marketing, digital & social media marketing, EDM, and event marketing • Prepare and update on campaign performance and evaluation reports • Perform ad-hoc duties as assigned
Job Requirement
<Necessary Skill / Experience > • Bachelor’s degree in marketing, communications, or related business field • At least 2 years of relevant experience, preferably in the IT / ICT industry • Knowledge of both B2C and B2B marketing as an advantage • Knowledge of social media platforms, GA, SEO / SEM, webinar, design & video edit software are preferred • Fluent in English and Chinese • Proficient with MS Office • Candidates with more experience will be considered as Senior Marketing Executive